Fin by Fin (formerly Intercom)
Overview
AI customer agent that answers and resolves support conversations over chat, email, voice and messaging channels, either natively inside the Intercom helpdesk or on top of other help desks such as Salesforce, HubSpot and Freshdesk. It runs on the vendor's own Apex model suite.
Status: Intercom, Inc. renamed itself Fin in May 2026 (the Intercom helpdesk brand continues); Salesforce completed its acquisition of Fin on 2026-09-10 and Fin now operates within Salesforce AI Labs.
Recent developments
- 2026-05: company renamed from Intercom to Fin
- 2026-09-10: Salesforce completed its acquisition of Fin (announced June 2026, reported at about $3.6B)
Fin usage and attention over time
Download the raw daily series: intercom-fin.csv
Key facts
| Maker | Fin (formerly Intercom) |
|---|---|
| Type | Customer service AI agent |
| First released | March 2023 |
| License | Proprietary |
| Channels | chat, email, voice, SMS, WhatsApp, social, Slack/Discord |
| Works with | Native in the Intercom helpdesk; also layers onto other help desks such as Salesforce, HubSpot and Freshdesk |
| Models | Proprietary Fin Apex 1.0 and Apex Flash models (Apex Flash used for voice) |
Pricing
$0.99 per outcome (resolutions, procedure handoffs, disqualifications and self-serve routings; qualifications are $9.99). On the Intercom helpdesk add $29 per helpdesk seat per month (Lite seats free); on another help desk there is a 50-outcomes-per-month minimum. 14-day free trial without a card.
Vendor claim: Vendor says Fin customers average a 76% resolution rate across 12,000+ businesses (fin.ai homepage).
Source: official pricing page, checked Oct 5, 2026. Prices change often; confirm before you buy.
Pulse Score breakdown
Each component is scored 0 to 100 from public signals; a dash means no data for it. Methodology.
Reliability
From the vendor's public status page · now: All Systems Operational
3 incidents reported in the last 30 days, 6.0 hours in total from report to resolution.
| Oct 5, 2026 | Delays in processin Bulk Actions in the Inbox · minor |
|---|---|
| Sep 16, 2026 | Issues with Fin for Salesforce · minor |
| Sep 9, 2026 | Messenger Help Articles not displaying · minor |
| Sep 4, 2026 | Fin intermittent failures responding to first conversation messages · minor |
| Sep 3, 2026 | Fin failures in Australia region · critical |
| Aug 26, 2026 | Fin not answering in the USA region · major |
Fin alternatives
| # | Agent | Pulse | Downloads 7d | 7d | 30d | VS Code installs | Stars | Latest release | Price | Last 90 days | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 22 |
RasaRasa |
57 | 75K | up 26.4% | 0.0% | — | 21.3K+2/day | 3.6.2121mo ago | Free | ||
| 35 |
Chatwoot CaptainChatwoot |
52 | — | — | — | — | 37.6K+42/day | 4.18.018d ago | Free + $19/mo | ||
| 55 |
BotpressBotpress |
44 | 25.6K | down 15.0% | — | — | 14.9K+2/day | 12.30.93y ago | Free + $150/mo | ||
| 59 |
ForethoughtForethought (a Zendesk company) |
42 | — | — | — | — | — | — | Custom | — | |
| 60 |
DecagonDecagon |
42 | — | — | — | — | — | — | Custom | ||
| 68 |
ChatbaseChatbase |
40 | 233 | down 22.1% | — | — | — | — | Free + $40/mo | ||
| No agents match that filter. | |||||||||||
Head to head: Fin vs Zendesk AI agents · Fin vs Decagon · Fin vs Sierra
Guides that cover Fin
What Is an AI Agent? A Practical Explanation With Real Examples
What makes software an AI agent, how agents differ from chatbots and plain language models, the main types in use today and how to judge one.
AI Customer Support Agents: Pricing Models and What They Cost
How AI agents for customer and technical support are priced: per resolution, per conversation, credits or seats, with the listed prices of the main products and what to check before you commit.
Fin FAQ
How much does Fin cost?
$0.99 per outcome (resolutions, procedure handoffs, disqualifications and self-serve routings; qualifications are $9.99). On the Intercom helpdesk add $29 per helpdesk seat per month (Lite seats free); on another help desk there is a 50-outcomes-per-month minimum. 14-day free trial without a card.
Is Fin open source?
No. Fin is a proprietary product from Fin (formerly Intercom).
What are the alternatives to Fin?
The closest alternatives in the same category by Pulse Score are Rasa, Chatwoot Captain, Botpress, Forethought.
Where these numbers come from
Wikipedia: Fin (company). Site rank: fin.ai on the Tranco list. See data sources for how each one is collected.
Product facts and pricing were checked against: fin.ai, salesforce.com, en.wikipedia.org, finstatus.com, registry.npmjs.org, api.wordpress.org, apps.shopify.com, g2.com.