Hugo by Crisp
Overview
Hugo is the AI support agent from Crisp, sold on its own site and run on top of a Crisp workspace; it answers customers from linked knowledge and resolves tickets, with a choice of Claude, ChatGPT, Llama or custom models. It uses AI credits that come with paid Crisp plans.
Hugo usage and attention over time
Download the raw daily series: crisp.csv
Key facts
| Maker | Crisp |
|---|---|
| Type | Customer service AI agent |
| License | Proprietary |
| Channels | chat |
| Works with | Built into the Crisp inbox; connects to Shopify, WooCommerce, Adobe Commerce and PrestaShop |
| Models | Model choice: Claude, ChatGPT, Llama or a customer's own model (per hugo.ai) |
| WordPress plugin | 20,000+ active installs |
Pricing
Hugo estimates AI usage at $0.05 per conversation, drawn from AI credits: the free Crisp plan has none, while Mini ($45), Essentials ($95) and Plus ($295) per month per workspace include $5, $25 and $75 of credits. 14-day free trial.
Vendor claim: Vendor says Hugo can resolve up to 60% of support tickets (hugo.ai homepage).
Source: official pricing page, checked Oct 5, 2026. Prices change often; confirm before you buy.
Pulse Score breakdown
Each component is scored 0 to 100 from public signals; a dash means no data for it. Methodology.
Hugo alternatives
| # | Agent | Pulse | Downloads 7d | 7d | 30d | VS Code installs | Stars | Latest release | Price | Last 90 days | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 22 |
RasaRasa |
57 | 75K | up 26.4% | 0.0% | — | 21.3K+2/day | 3.6.2121mo ago | Free | ||
| 35 |
Chatwoot CaptainChatwoot |
52 | — | — | — | — | 37.6K+42/day | 4.18.018d ago | Free + $19/mo | ||
| 55 |
BotpressBotpress |
44 | 25.6K | down 15.0% | — | — | 14.9K+2/day | 12.30.93y ago | Free + $150/mo | ||
| 59 |
ForethoughtForethought (a Zendesk company) |
42 | — | — | — | — | — | — | Custom | — | |
| 60 |
DecagonDecagon |
42 | — | — | — | — | — | — | Custom | ||
| 68 |
ChatbaseChatbase |
40 | 233 | down 22.1% | — | — | — | — | Free + $40/mo | ||
| No agents match that filter. | |||||||||||
Hugo FAQ
How much does Hugo cost?
Hugo estimates AI usage at $0.05 per conversation, drawn from AI credits: the free Crisp plan has none, while Mini ($45), Essentials ($95) and Plus ($295) per month per workspace include $5, $25 and $75 of credits. 14-day free trial.
Is Hugo open source?
No. Hugo is a proprietary product from Crisp.
What are the alternatives to Hugo?
The closest alternatives in the same category by Pulse Score are Rasa, Chatwoot Captain, Botpress, Forethought.
Where these numbers come from
Site rank: hugo.ai on the Tranco list. See data sources for how each one is collected.
Product facts and pricing were checked against: hugo.ai, crisp.chat, help.crisp.chat, docs.crisp.chat, status.crisp.chat, registry.npmjs.org, api.wordpress.org.