Outage Report
Ada outage: US messages not delivered for 47 min, shorter than typical
Ada, an AI agent platform for enterprise customer service, had a major incident on Oct 21 in which messages were not delivered in its US region. According to the official status page, it lasted 47 min.
What broke and for how long
The incident, titled "Messages not being delivered (US region)", started at Oct 21, 18:08 UTC and was resolved at 18:54 UTC. The status page rated the impact as major and listed three affected components: Voice, Chat and APIs. The facts do not explain the cause.
How it compares with Ada's usual incidents
Ada's typical incident lasts 1 h 13 min, so this one ran at 0.6x that length. The longest in the past 12 months was 18 h 1 min. This was the 3rd incident in the last 30 days, out of 48 on the status page over 12 months. At the same time, Amp had an open incident, "Thread creation and agent failures", which lasted 17 min.
Why it matters for customer service teams
Ada handles conversations over messaging, voice and email, and this incident touched Voice, Chat and APIs together. For teams routing live customer conversations through the US region, undelivered messages can leave customers without a reply. The duration was short by Ada's standards, but the impact was rated major.
What it means for you
- Teams running Ada in the US region: check whether conversations from 18:08 to 18:54 UTC on Oct 21 went unanswered and follow up with those customers.
- Subscribe to Ada alerts on AgentGid or the official status page so you hear about the next incident as it opens.
- Keep a fallback channel or a second agent able to cover voice and chat if Ada's APIs stop delivering.
The data behind this story
| Also affected same incident | |
|---|---|
| Components | Voice; Chat; APIs |
| Duration | 47 min |
| Impact | major |
| Incident title | Messages not being delivered (US region) |
| Incidents last 30 days | 3 |
| Longest in 12 months | 18 h 1 min |
| Other products with open incidents at the same time | Amp · 17 min · Thread creation and agent failures |
| Product | Ada |
| Resolved utc | Oct 21, 18:54 UTC |
| Started utc | Oct 21, 18:08 UTC |
| Status page incidents last 12 months | 48 |
| Times longer than typical | 0.6x |
| Typical incident duration | 1 h 13 min |
| What it is | AI agent platform for enterprise customer service that handles conversations over messaging, voice and email and orchestrates several LLMs. |
Written by an AI model from these figures only, checked automatically against them and reviewed before publishing.
Agents in this story
| # | Agent | Gid Score | Downloads 7d | 7d | 30d | Stars | Latest release | ||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| 236 |
AdaAda |
19 | 9,453 | — | — | — | — | ||||
